Uthink’s privacy policy statement demonstrates our deep commitment to your privacy rights. Since we gather certain types of information about you, we want you to fully understand the terms and conditions surrounding the capture and use of that information. This privacy statement describes the information we gather, how we use it, disclose it, and how to correct or change it.

Uthink is completely compliant with Canadian privacy legislation, Personal Information Protection and Electronic Documents Act (PIPEDA), which protects your privacy and rights and outlines the rules for market research practices. For more information on this legislation on-line, please review the following link, http://laws-lois.justice.gc.ca/eng/acts/p-8.6/page-19.html.

We are also members of the Canadian Marketing Association (CMA), and the Marketing Research and Intelligence Association (MRIA), and we adhere to the standards outlined in the CMA Code of Ethics and Standards of Practice and the MRIA Code of Conduct.

Personal & Demographic Information

Uthink is a dedicated market research data collection company to help connect your opinions to our clients.

By completing our registration process, you will become a member of Uthink’s research panel.

As part of the process, we collect demographic information such as gender, age, region and profile information to help us match specific surveys to you for eligibility and interest. We also collect your personal contact information so that you may be eligible for entry into our reward draws.

We do not pass along any personal identifiable information to any of our clients or third parties. Your information, including email, is protected by Uthink and not used for any follow-up marketing or sales initiatives.

Information collected is restricted solely for the purpose of research. In addition, all data collected through your participation in our surveys is analyzed in aggregate or in demographic groups. Your individual answers are never connected to your name, email or other contact information and no identifying information is attached to the survey results.

It is the policy of Uthink not to collect any information from any individual under the age of 13 without permission from his/her parents or legal guardian.


Cookies are used to track and monitor traffic patterns on our site for maintenance purposes. Cookies are not used to track or monitor personally identifiable information and we do not store or retain your cookie information.

Email Policy

Your email is used only to inform you of new surveys, announcements, newsletters, and reminders. By becoming a Uthink panelist, you give Uthink the permission to contact you regarding the above.

Email information is strictly confidential and is never sold or released to third parties.

Opt-out Policy

You have the right to remove yourself as a member of our panel database by clicking on the unsubscribe link found at the bottom of all Uthink emails. Upon completion of the unsubscribe or membership cancellation process, all your information will be permanently removed from our database.

Panelist Feedback/Inquiries

Panelists have the ability to contact Uthink and provide us with comments or feedback. Uthink does not retain personal information included in feedback or inquiries for any purpose other than to respond to the user.

Outside Links

This site or a Uthink email may contain links to other sites. Panelists will be taken to a separate site if they click on one of these links. Uthink encourages you to review the privacy statements of the websites you choose to link to from Uthink so that you can understand how those websites collect, use and share your information. Uthink is not responsible for the privacy statements or other content on any other website a user visits.

Security Policy

Uthink has created security guidelines and this privacy policy to protect the loss, misuse, or alteration of information collected from our website. Access to personally identifiable information is only provided to authorized Uthink employees via a password. Uthink employees are made aware of our security guidelines during our employee orientation process. Our security guidelines are routinely reviewed to ensure that the confidentiality of personally identifiable information is protected by the appropriate measures.

Legal Disclaimer

We may disclose personal information when required by law or in the belief that such action is necessary to conform to government legislation or to comply with a legal process served on our website.


Uthink, a division of yconic, is an online market research data collection company based in Toronto, Canada.

By submitting your agreement to the terms and conditions, you understand and agree to the Uthink Privacy Policy and will abide by the terms of agreement outlined below.


You agree to receive emails from Uthink including invitations to surveys, reminder emails, and any emails relating to your status as a member of the Uthink Community (“Member”).

It is recommended that you add Uthink (@uthink.com) to your email safe list.

If you do not wish to receive emails from Uthink, you have the option to terminate your membership by informing Uthink through the unsubscribe option available on all emails.


Invitations are based on a member’s profile information. Uthink is not responsible for and cannot guarantee that a member will qualify for any number of survey invitations. Uthink is not responsible for survey content.

Ensuring Privacy & Third Party

Uthink may offer invitations to a survey on third party sites. A Member is solely responsible for protecting their personal information on any third party survey site.

Uthink does not accept liability or responsibility for any content from links or sites resulting from third party surveys.

Uthink agreement with any affiliates or other third party, who is engaged to perform services on Uthink’s behalf, is to observe the intent of Uthink’s Privacy Policy and best practices. For additional detail please review the Privacy Policy (see above).

Conditions of Membership

Members can terminate their membership of Uthink at any time by clicking on the unsubscribe link at the bottom of the email invitation.

Uthink also reserves the right to terminate the membership of any individual Member for any reason including:

  • Member being under the age of 13
  • Member falsifying registration or profile information
  • Member creating multiple memberships or member accounts
  • Members taking same survey more than once
  • Members sharing, posting, publishing survey links, URLS, and/or content
  • Members manipulating or attempting to manipulate survey links, URLs, and/or content
  • Member is inactive for a period of 6 months or more
  • Member listing a contact email address that results in bounce back or error messages
  • And for any other reason, not contemplated here, whereby Uthink determines it appropriate to terminate membership for a member

Updates to Privacy Policy & Terms of Agreement

Uthink reviews all of its policies from time to time and may amend or change this Privacy Policy & Terms of Agreement at anytime; you are encouraged to visit our website periodically to review our current policy & terms.

At any time, you have the option to remove yourself from our panel if you do not agree with the changes or contact us with any questions or concerns.

Contact Us

If you have any questions regarding this Privacy Policy & Terms of Agreement or for general inquiries, please email Uthink at info@uthink.com.